AUTOMOTIVE

UNDERSTANDING THE LIGHT COMMERCIAL VEHICLES MARKET IN UAE & KSA

One of the leading Japanese automotive giants needed to better understand the commercial LCV segment across the different corporate segments and government authorities. To understand this, both qualitative and quantitative approaches were put into use and an extensive research design ensured that the client had a thorough understanding of this segment for the first time in not only this region but across the world.

UNDERSTANDING REJECTORS TO DRIVE SALES

One of the major Italian manufacturers wanted to understand this, both qualitative and quantitative approaches were put into use and an extensive research design ensured that the client had a thorough understanding of this segment for the first time in not only this region but across the world.